Company information
Bonchon Brand Story
Read about Bonchon's founding in South Korea, the mission to share Korean comfort food globally, and the U.S. expansion from independent-site copy and official source links.
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Use this page as the starting point for Bonchon background
Bonchon official sources describe a South Korea origin, a founder named Jinduk Seo, a mission centered on sharing Korean comfort food, and growth that began in Busan in 2002 before expanding to the United States and other global markets.
Founding and origin
Bonchon was founded by Jinduk Seo in Busan, South Korea in 2002. Official sources describe the early Bonchon mission as bringing Korean fried chicken and Korean comfort food to broader audiences. The signature double-fried chicken process and sauce recipes were developed during this period, creating the crunchy texture that became the brand hallmark.
Brand mission
Bonchon official pages state the mission as sharing the joy of Korean comfort food around the world. The brand describes Korean fried chicken as a comfort food category rather than a single menu item, and official content references restaurant and restaurant support roles for those interested in joining the Bonchon team.
U.S. expansion
Bonchon franchising sources describe U.S. growth beginning with a corporate store in Manhattan, New York. From that starting point, the brand expanded through franchising across the United States and into additional global markets. Current location counts are volatile and must be dated to the source rather than treated as permanent facts.
Source verification
Official source links
These company pages use facts collected from official Bonchon sources saved on 2026-07-03. This independent site does not replace official Bonchon information. For current menu, locations, careers, franchising, or other official details, visit the official Bonchon website.